Because of the design-led approach that drove the Guidewire portal initiative at MEM, I was selected to co-present at the May 2021 Guidewire Connections virtual event. Partnering with the Global Head of UX for Guidewire, we put together a 20 minute case study on our step-by-step process.
Click here to visit Guidewire's Connection website to find the Case Study video recording.
See what's next...
Click here to read two examples of how persona development can forward the momentum of a project or initiative.